Apex Funnels builds and runs cold email systems for B2B SaaS companies — generating qualified meetings on a performance guarantee.
A battle-tested outbound system built around your ICP — not a generic template.
We map your ideal customer profile, define target segments, and identify the highest-value prospects in your market.
Hyper-targeted lead lists built via Apollo, verified through Bouncer. Only deliverable, high-quality contacts make the cut.
Sharp, personalized sequences written around your offer. Deployed via SmartLead with full domain warming and deliverability setup.
Positive replies routed straight to you. We handle objections, optimise sequences, and scale what works — month after month.
Done-for-you outbound infrastructure built for B2B SaaS companies ready to scale.
End-to-end campaign management — lead lists, copy, deliverability, and reply handling. We run the system, you take the calls.
Verified, segmented contact lists sourced from Apollo and enriched to match your exact ICP — founders, revenue leaders, and decision makers at US B2B SaaS companies.
Domain acquisition, DNS configuration, inbox warm-up, and deliverability monitoring. Your emails land in primary inboxes — not spam.
Strategy, ICP definition, messaging frameworks, and tech stack setup for in-house teams who want to build their own outbound motion.
Always-on AI that qualifies inbound leads, books calls, and handles FAQs — so no opportunity slips through the cracks after hours.
Full go-to-market buildout: ICP mapping, message-market fit testing, segmentation strategy, and campaign analytics dashboards.
No retainers for zero results. If we don't hit the agreed number of meetings, you don't pay.
Performance guarantee — if we don't hit the number, you don't pay the full fee.
Real numbers from campaigns running on the Apex system.
In 90 days. Targeted VP Engineering and CTOs at US SaaS companies. 4.1% positive reply rate — 3x industry average.
Pipeline generated in 60 days targeting Chief People Officers at Series A–C companies in Chicago and Austin.
Consistent above-benchmark reply rates across a 6-month engagement. 22 qualified meetings booked direct to founder's calendar.
"We'd tried cold email in-house and got nowhere. Apex rebuilt the whole system — ICP, copy, infrastructure — and we had our first meeting booked in week two."
"The performance guarantee is real. They missed the target in month one and prorated the invoice. That's the kind of accountability that's rare in this space."
"Booked 11 demos in the first month. The copy they wrote for us was better than anything our in-house team had produced. Very much worth the investment."
We agree on a target number of qualified meetings before we start. If we fall short, we reduce our fee proportionally. If we don't hit the number, you don't pay the full retainer — simple as that.
After onboarding, campaigns are typically live within 7–14 days. We handle domain acquisition, warm-up, lead list building, and copy — so there's minimal lift on your end.
Yes — we work best with B2B SaaS companies from $500K ARR upward. You need a clear ICP and a sales process to handle the meetings we book. If you're pre-product-market-fit, we'll tell you honestly.
Our primary focus is US-based B2B SaaS companies (11–200 employees). We have deep experience in project management, HR tech, sales intelligence, and professional services software.
A strategy call to align on ICP and offer, access to a business email domain, and someone to take the meetings we book. We handle everything else.
Book a free 30-minute strategy call. We'll map out your ICP, review your current outbound setup, and tell you exactly what we'd do differently.
No commitment. No pitch deck. Just a strategy conversation.